Aitana Lopez is Spain's first AI influencer and one of the most commercially successful virtual humans in the world. A 25-year-old pink-haired fitness enthusiast from Barcelona, she shares fashion, fitness, and lifestyle content with nearly 400K followers on Instagram. She has worked with brands including Big, Amazon, Razer, and OpenArt AI, and earns up to €10,000 per month through brand deals and her Fanvue subscription platform.
Aitana is the creation of Ruben Cruz and Diana Nunez, co-founders of The Clueless, a Barcelona-based AI agency. She first appeared online in July 2023 and went viral after coverage in Fortune and Entrepreneur.